How to attract sponsors to your event. Following the previous two articles relating to sponsorship, this article guides event planners on how to strategically target their events to help attract sponsorship. Simply put, what will make sponsors come to you? One thing I have noticed from experience is that hard work pays off in the end, if […]
A Day Closed Apart This summer JREEP will be daring to take its feature film dream to the next level. A Day Closed Apart is a story filled with drama, action and coming of age. Follow us on Instagram, so you don’t miss the casting call. “If there is one thing I know best, it’s […]
These are the five most important things to do before you approach an event sponsor. For any event marketer to be able to sell their ideas successfully to sponsors in these highly competitive markets, the marketer must be aware of the image/brand factor that the event possess. This enables the product (event) to be attractive […]
Getting sponsorship for any events may not be an easy process, however, if you apply some basic principles and understanding, you will find it a lot easier to reach your target partners. Years ago, when I first started organising events, I would create the event concept, then print out loads of booklets, post as many […]
Imagine having this great event in your head, you spend so much time planning how the venue is going to be decorated, what you going to wear, the music you would like to play and the catering. You give so much attention to the ambience and aesthetic of the event before you start thinking of […]
There is a time and season for every event. Following on from our events planning series, your strategy when planning for an event should recognise the timing. Your framework should consider the season, month, weekday and time of the day. All these factors influence the overall guest’s experience and decision making. You need to be […]
